Interior Design for Intersport
The Intersport group is a leading player in the international specialist sports sector. The IIC-INTERSPORT brand brings together some 4,900 retailers in 32 countries, positioning Intersport as the number one specialist sports retailer.
Nordisk Büro conceived the internal décor of the Redblue Center completed in 2004 for Intersport Deutschland, designing every aspect of the furnishings of 2,000 square metres of trade fair halls, an event centre, a restaurant and sports bar and meeting rooms in the new building. Furthermore Nordisk Büro developed a modern orientation system to meaningfully combine the three new trade fair halls of the Redblue Center with existing administrative buildings and guarantee optimum visitor management on the busiest trade fair days with 1,500 – 2,000 visitors.
The opening of the Redblue Center in 2004 was also conceived and realised by Nordisk Büro. Presenter Christa Haas took 1,500 VIP guests from across Germany through an upbeat gala programme including a prizegiving ceremony and a party afterwards.
Nordisk Büro has been asked to continue the expansion of the halls in 2008.



